The winery was founded as a cooperative in 1933 and is located in the heart of the Valpolicella Classico growing area in the municipality of Negrar. Today, it manages and coordinates the activities of about 230 winegrowers over a total area of 450 ha, all of which are located in the hilly region of Valpolicella Classico in the northwest of Verona. The cultivation of the vineyards is carried out in harmony with the natural environmental conditions and is oriented towards specific cultivation methods depending on the climatic characteristics, allowing the vinification of grapes from individual vineyards and selections.