As multifaceted as Sicily itself.
Planeta
Anyone who only associates Sicily with sunshine and Nero d'Avola hasn't heard of Planeta. This winery represents the new generation of the South – open, cosmopolitan, but deeply rooted. Between Etna and Menfi, between history and the future.
The Planeta family didn't just make wine. They realized an idea: Sicilia come mondo a sé – a wine world of its own. With respect for its origins, but unafraid of exploring new paths. Today, the Planetas manage six wineries spread across the island: Noto, Vittoria, Etna, Capo Milazzo – each region with its own voice and character.
The winery was founded by Barone Diego Planeta, a visionary with a broad outlook. Today, his children and cousins – Francesca, Alessio, and Santi – continue the project with passion , curiosity, and a clear eye for the future.
What defines Planeta? Not the label. Not the fashion. But the principle: Each grape variety where it expresses itself best. Each wine has its own signature. And all of Sicily as its stage.
Planeta is not a winery. Planeta is a chapter in the history of an island that is just beginning to reveal its full potential.
Worldwide - a classic
Chardonnay Planeta
Grape variety: 100% Chardonnay
Vinification: 11 months in 225 l French Allier barriques (50% new, 50% second and third use), accompanied by regular bâtonnage – aging that creates creaminess and complexity
A Chardonnay full of depth and character – Burgundy style with Mediterranean sunshine. Creamy, mineral, and balanced, Planeta makes a statement here: international, yet deeply rooted in the southern terroir. A worthy accompaniment to fine dishes, seafood, mushroom risotto, or simply for enjoyment.
Sicily in its most accessible form
La Segreta
The La Segreta line is Planeta's invitation to discover the diversity of Sicily in a straightforward way. Named after the "La Segreta" forest, which borders the vineyards surrounding the Ulmo estate, this line embodies the house's philosophy: origin, craftsmanship, and drinking pleasure on equal footing.
La Segreta stands for wines with a clear style, fresh fruit, and Mediterranean lightness. International varieties such as Chardonnay, Merlot, and Syrah meet local grape varieties such as Grecanico and Nero d'Avola. Authentic cuvées with character, but without heaviness.
Where it all began
Menfi
Menfi is the heart of Planeta. Here, on the southwest coast of Sicily, the winery's modern history began in the 1990s – with the Ulmo estate, a family property since the 17th century. What began as a bold project amidst olive trees and ancient rows of vines became the starting point of a Sicilian success story.
Menfi's terroir is characterized by hills, clay soils, and the constant breeze from the nearby Mediterranean. Wines with depth, freshness, and balance are produced here—particularly from Chardonnay, Grecanico, Nero d'Avola, Merlot , and Syrah .
Planeta's Chardonnay from Menfi, in particular, has gained international recognition: powerful, elegant, with Burgundian structure – a Sicilian milestone in the white wine segment.
But Menfi is more than just a place of origin. It is Planeta's laboratory for innovation, quality, and sustainability. The foundations were laid here – with respect for nature, tradition, and the future of Sicilian wine.
The commitment to excellence
Didacus
Didacus isn't just a wine. It's Planeta's personal homage – to founder Diego Planeta, to pioneering spirit, to world-class Sicilian elegance.
Since 2014, Planeta has been bottling only the winery's finest wines under the Didacus name. Initially a single-varietal Chardonnay, later supplemented with a Cabernet Franc, Didacus stands for uncompromising selection, precise vinification, and deep respect for the Menfi terroir.
The Didacus Chardonnay is complex, finely textured, and full of tension – in the tradition of great Burgundy wines, but with a Mediterranean soul. Stone fruit, citrus, smoke, and minerality. Not a loud wine, but a concentrated, intellectual style with great aging potential.
The Didacus Cabernet Franc is powerful, yet not heavy. Dense, yet transparent. Black berries, tobacco, graphite, and a hint of saltiness create a profound red wine that doesn't deny its origins—yet lives up to global standards.
Both wines are produced in strictly limited editions and exclusively in exceptional vintages. Didacus is what happens when craftsmanship, provenance, and vision converge.
Baroque soul
Noto
Noto is not only a UNESCO World Heritage Site, but also home to some of Sicily's most fascinating wines. Amidst golden limestone soils, heat, and proximity to the sea, Planeta has found a terroir that combines history and modernity – with a clear focus: Nero d'Avola and Moscato Bianco.
For Planeta, Noto isn't just a location—it's a declaration of love for southern Sicily. Santa Cecilia and Passito di Noto are two wines created here that combine tradition and ambition. Expressive, authentic—and quite simply: unmistakably Sicilian.
Our Presidente's favorite olive oil
Planeta Oil
At Planeta, what applies in the vineyard doesn't end in the cellar – it continues in the olive grove. For generations, the family has also cultivated olives around the Ulmo estate – and from them, they produce an extra virgin olive oil that embodies as much heritage and quality as their wines.
Planeta's wines are an uncompromising commitment to origin, character, and class. They are not a coincidence, but a statement.
Family Project
The Planeta family has lived in Sicily for over 17 generations. What once began with agriculture, olives, and vines is now one of Italy's leading wine and gourmet brands. Despite all the growth, one thing has remained constant: the family remains at the heart of the business. And with it: Alessio Planeta.
Alessio is not just the CEO – he is the architect behind Planeta’s modern identity.
After studying and gaining experience at home and abroad, he returned in the 1990s with a clear goal: to translate Sicily's potential into world-class wines.
It was he who realized that Sicily is not just one wine region, but many – and who gradually expanded the winery across the island: from Menfi to Vittoria, Noto, Mount Etna, and even Capo Milazzo. Always with respect for the terroir, always seeking the best expression of each region.
Progress with origins
At Planeta, innovation isn't just a marketing term—it's part of our DNA. While many were still discussing Sicily as a wine region, Planeta had long since begun to redefine it.
What sounds obvious today was once radical: Chardonnay in the hot southwest. Fertile vineyard terraces on black volcanic ash. Sustainable viticulture in a climate others would have long since abandoned.
Planeta was the first Sicilian winery to embrace regional diversity – with six wineries in different parts of the island. Not to expand, but to work more precisely. Each location, each grape variety, each wine – tailored to its terroir.
One island. Many faces
It all began in Menfi. Here, in southwest Sicily, lies the Ulmo estate – in the family for generations. A Mediterranean climate, clay soils, hills, and wind: the perfect location for Planeta's first big step. From here, the idea of viewing Sicily not as a single wine region, but as a mosaic of diverse terroirs, was born.
Today, Planeta operates in six regions of the island – each with its own character, each location with a clear role.
Whether it's the limestone hills of Noto, the volcanic lava flows of Etna, the red sandy soils in Vittoria or the pioneering project in Capo Milazzo: Planeta has not tried to unify Sicily – but to develop it.
Every wine is produced where it can best develop. The grape variety follows the soil, not the market. This isn't a concept—it's a conviction.
Planeta thinks regionally – and creates an overall picture that is greater than the sum of its parts.
With Menfi as its origin. And Sicily as its identity.
Family Project
The Planeta family has lived in Sicily for over 17 generations. What once began with agriculture, olives, and vines is now one of Italy's leading wine and gourmet brands. Despite all the growth, one thing has remained constant: the family remains at the heart of the business. And with it: Alessio Planeta.
Alessio is not just the CEO – he is the architect behind Planeta’s modern identity.
After studying and gaining experience at home and abroad, he returned in the 1990s with a clear goal: to translate Sicily's potential into world-class wines.
It was he who realized that Sicily is not just one wine region, but many – and who gradually expanded the winery across the island: from Menfi to Vittoria, Noto, Mount Etna, and even Capo Milazzo. Always with respect for the terroir, always seeking the best expression of each region.
Progress with origins
At Planeta, innovation isn't just a marketing term—it's part of our DNA. While many were still discussing Sicily as a wine region, Planeta had long since begun to redefine it.
What sounds obvious today was once radical: Chardonnay in the hot southwest. Fertile vineyard terraces on black volcanic ash. Sustainable viticulture in a climate others would have long since abandoned.
Planeta was the first Sicilian winery to embrace regional diversity – with six wineries in different parts of the island. Not to expand, but to work more precisely. Each location, each grape variety, each wine – tailored to its terroir.
One island. Many faces
It all began in Menfi. Here, in southwest Sicily, lies the Ulmo estate – in the family for generations. A Mediterranean climate, clay soils, hills, and wind: the perfect location for Planeta's first big step. From here, the idea of viewing Sicily not as a single wine region, but as a mosaic of diverse terroirs, was born.
Today, Planeta operates in six regions of the island – each with its own character, each location with a clear role.
Whether it's the limestone hills of Noto, the volcanic lava flows of Etna, the red sandy soils in Vittoria or the pioneering project in Capo Milazzo: Planeta has not tried to unify Sicily – but to develop it.
Every wine is produced where it can best develop. The grape variety follows the soil, not the market. This isn't a concept—it's a conviction.
Planeta thinks regionally – and creates an overall picture that is greater than the sum of its parts.
With Menfi as its origin. And Sicily as its identity.